McFarlane Toys

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In 1994 Todd McFarlane was working with Mattel to produce action figures based on his comic book characters. When the two could not decide on how to make the toys to McFarlane’s satisfaction, he reclaimed the toy rights to his characters and started his own toy company.
Originally dubbed “Todd’s Toys,” the name was changed in 1995 following pressure from Mattel, who feared that the new company’s name would be confused with that of Barbie’s younger brother.
Production began with action figures based upon Todd McFarlane’s Spawn comic series and has since grown to feature a large number of licensed property lines including The Simpsons and “Movie Maniacs” (which features numerous famous horror icons such as Freddy Krueger, Jason Voorhees, Michael Myers, The Terminator, Leatherface, and The Thing), as well as other characters and lines like basketball, hockey and baseball legends, along with characters from video games such as Soulcalibur, Onimusha, and Metal Gear Solid. Other media such as story book characters from Where the Wild Things Are have been represented.
The company has produced original works, giving a grotesque twist to fairy tale stories such as The Wonderful Wizard of Oz, and historical figures. McFarlane has collaborated with artists like Clive Barker and H.R. Giger to produce other original figures.
The Company’s’ newer lines include Stranger Things, Game of Thrones, Harry Potter, Fortnite, The Walking Dead and as of 2020 DC.